A person carries a black faux-leather backpack outdoors. A bright yellow square-shaped keychain or charm hangs from the backpack zipper with a gold-tone chain. A quirky, highly recommended holiday gift idea and budget-friendly stocking stuffer.

Bag Charms

Little Charmers Bag Charms with Hidden AirTag Pocket and Emergency Quarter Slot

10 products

Blue book-shaped vegan leather bag charm with 'Good Story' text on a gold keyring. A perfect gift for book lovers and an easy stocking stuffer $10 and under.

A close-up of a navy blue faux-leather keychain shaped like a book, featuring the words 'Good Story' in white script, attached to a gold key ring and clasp. The keychain is shown hanging from a burgundy nylon bag next to a gray wool jacket. A stylish accessory and great gift for book lovers.

LITTLE CHARMER - BOOK

$10.00

White faux leather bag charm shaped like a classic takeout bag reading 'Thank You for Shopping Here!'. An ideal practical holiday gift and easy stocking stuffer under $10 for frequent shoppers.

White grocery bag charm attached to an Aldi shopping cart, demonstrating the built-in emergency quarter slot. A clever, highly useful holiday gift and top stocking stuffer idea for grocery shoppers.

LITTLE CHARMER - GROCERY BAG

$10.00

Faux leather bag charm shaped like a ravioli pasta piece on a gold keyring. A unique, funny holiday gift for pasta lovers and an easy stocking stuffer under $10.

Ravioli pasta bag charm attached to the strap of a tan handbag. A stylish, novelty holiday gift for foodies and an easy stocking stuffer $10 and under.

LITTLE CHARMER - RAVIOLI

$10.00

Vegan leather bag charm shaped like a green pickle on a gold keyring. A funny, highly rated holiday gift for pickle lovers and an easy stocking stuffer $10 and under.

Pickle-shaped vegan leather bag charm attached to a fuzzy neon green handbag. A quirky holiday gift idea and unique stocking stuffer for teens and adults.

LITTLE CHARMER - PICKLE

$10.00

White speech-bubble vegan leather bag charm reading 'OMW TO GET A LITTLE TREAT' on a gold keyring. A highly relatable, funny holiday gift and easy stocking stuffer $10 and under.

Close-up of the white circular bag charm with bold text reading 'OMW TO GET A LITTLE TREAT'. A top-rated, relatable novelty holiday gift and practical everyday carry item under $10.

LITTLE CHARMER - LITTLE TREAT

$10.00

Vegan leather bag charm shaped like a Mahjong tile featuring a peacock illustration and gold-tone hardware. A unique, stylish holiday gift for Mahjong players and an easy stocking stuffer $10 and under.

Person holding the Mahjong bird tile bag charm, showing its compact size and functional design. A top-rated practical stocking stuffer and fun holiday gift for tabletop gamers.

LITTLE CHARMER - MAHJONG

$10.00

Round white faux leather bag charm featuring a red lobster graphic and blue scalloped edges on a gold keyring. A unique nautical holiday gift and easy stocking stuffer $10 and under.

A close-up of a person holding a bright red pebbled leather hobo handbag. The handbag has gold-tone hardware and a lobster-shaped bag charm with a red lobster graphic on a white background. A stylish, novelty holiday gift idea and budget-friendly stocking stuffer for beach and seafood lovers.

LITTLE CHARMER - LOBSTER

$10.00

Close up of gold bag charm hardware with ring and clip, attached to a blue Hello tag.

Person in a gray sweatshirt wearing a beige crossbody bag with a blue Hello tag on the strap.

LITTLE CHARMER - HELLO

$10.00

White and yellow fried egg vegan leather bag charm on a gold keyring. A quirky, highly rated holiday gift for foodies and an easy stocking stuffer $10 and under.

A black faux-leather tote bag with a gold-tone zipper and a novelty egg-shaped keychain charm, shown being carried by a woman in an outdoor setting. A fun everyday accessory that makes a perfect, top-rated practical stocking stuffer and holiday gift.

LITTLE CHARMER - EGG

$10.00

Gold tone keychain with circular ring and small clasp attached to a yellow tag reading BUTTER.
Yellow butter stick vegan leather bag charm on a gold keyring. A quirky holiday gift and easy stocking stuffer $10 and under.

LITTLE CHARMER - BUTTER

$10.00

Little Charmers Gift Guide, by Personality

Every Little Charmer has a hidden pocket that fits an Apple AirTag (not included), a slot for one US quarter, a gold-tone keyring and clasp, and a gift-ready gold foil card. Pick the design that fits the person.

For the foodie

Little Charmer, Pickle: A green pickle for the friend who orders extra pickles.
Little Charmer, Ravioli: A ravioli for the pasta lover.
Little Charmer, Butter: A butter stick for the baker, the brunch person and anyone on the butter board trend.
Little Charmer, Egg: A sunny-side-up fried egg for the breakfast person.

For the teen who loves a little treat

Little Charmer, Little Treat: A speech bubble that reads “OMW to get a little treat,” for the iced coffee run, the snack run and every run in between.

For the reader

Little Charmer, Book: A navy book that reads “Good Story,” for the book club, the library tote and the BookTok fan.

For the Mahjong player

Little Charmer, Mahjong: A Mahjong tile with a peacock illustration, for game night and the weekly Mahjong group.

For the beach and coastal crowd

Little Charmer, Lobster: A red lobster on a white charm with a blue scalloped edge, for beach bags and coastal grandmothers.

For the errand runner

Little Charmer, Grocery Bag: The classic “Thank You for Shopping Here” bag. The quarter slot is made for grocery carts that need one.

For the minimalist (or anyone who’s hard to shop for)

Little Charmer, Hello: A simple blue “Hello” tag that goes with every bag.

For a group

At $10 each with 10 designs to choose from, Little Charmers make easy gifts for a whole team, a class, a book club or a Mahjong table. Let everyone pick their favorite.

Little Charmers FAQ

What is a Little Charmer?

A faux leather bag charm with two hidden features: a pocket that fits an Apple AirTag® or other Bluetooth tracker, and a slot that holds one US quarter. It clips onto a backpack, purse, tote or keys with a gold-tone keyring and clasp.

Does it come with an tracker?

No. The tracker is sold separately. The hidden pocket is sized to hold an Apple AirTag®.

What’s the quarter slot for?

Emergencies that cost exactly 25 cents: grocery carts that need a quarter to unlock, parking meters, arcades, magic tricks, lottery tickets, laundromats and gumball machines to name a few.

Are Little Charmers good stocking stuffers?

Yes. They’re $10 each, small enough for any stocking, and arrive on a gift-ready gold foil card, so there’s nothing to wrap.

What’s a good stocking stuffer for a tween or teen?

A Little Charmer for their backpack. Little Treat, Pickle and Egg are the most playful picks, and the AirTag pocket makes it easier to keep track of a bag (or teen) that keeps going missing.

What’s a good gift for a Mahjong player?

The Mahjong Little Charmer. It’s a Mahjong tile with a peacock illustration, and it’s an easy gift for a whole Mahjong group.

What can I clip a Little Charmer to?

Backpacks, purses, totes, gym bags, carry-ons and key rings.

How big are they?

Between about 2.2 and 3.2 inches wide, depending on the design.

Which design should I pick?

Match it to their thing. Pickle, Ravioli, Butter or Egg for a foodie, Book for a reader, Mahjong for a game night regular, Lobster for the beach crowd, Grocery Bag for the errand runner, and Hello when you’re not sure.